Deputy Store Manager - Cheshire Oaks


Reporting to the Store Manager, assisting in the management of a team of 8:

Sales and Service Generation:

  • Achieve sales targets, KPIs and goals by forward planning and maximising opportunities
  • Set and monitor store targets daily and weekly in agreement with Manager
  • React promptly and efficiently to changing patterns of footfall for optimum trade
  • Ensure company cash handling and loss prevention procedures are adhered to
  • Develop strong relationships with customers and other local brands to build brand recognition and loyalty
  • Engage with Centre Management to implement effective marketing and promotional opportunities to help drive footfall
  • Have a strong market awareness and regularly review and feedback competitor activity

Staff Management:

  • Assist the Manager in the development of sales team ensuring all company procedures are adhered to
  • Support Manager with Company training programmes to include effective use of ‘customer service toolkit’, selling skills, product knowledge etc
  • Supervise and motivate team to meet goals, supporting short and long term team incentives
  • Assist Manager with all related administration including staff rotas, staff holidays, sickness records etc.

Visual Merchandising/Store Standards:

  • Ensure store presentation & standards meet company requirements including full routine maintenance
  • Maintain high standards of cleanliness and organisation within the store, ensuring displays look appealing and current at all times
  • Ensure visual merchandising in line with VM manual & set weekly guidelines to include daily Floor Walk Checklist with team
  • Apply critical observation and give recommendations for VM improvement


  • Assist with the accurate and timely completion of all store  paperwork
  • Maintain adequate sales floor supervision ensuring excellent customer service & appropriate security
  • Facilitate accurate deliveries including identification of any discrepancies etc
  • Assist Manager with managing store rotas within budget including holiday cover etc
  • Assist with company stock takes 
  • Ensure accurate and efficient ongoing stock management
  • Effectively oversee customer queries/complaints relating to any exchanges, credits or refunds
  • Maintain all store safety standards and all assessments relating to health & safety

To apply, please send a copy of your CV and short covering letter to